SPECULATIVE PROJECTS
Concept Projects
PRESSBYRÅN - SÄSONGEN ÄR KORT
A study in fleeting desire, focusing on intimacy, texture and the tension of something temporary.
PRESSBYRÅN - SÄSONGEN ÄR KORT
A study in fleeting desire, focusing on intimacy, texture and the tension of something temporary.
SKIN, AT ITS BEST STATE
A visual concept exploring the intersection of clinical skincare and emotional perception.
The direction moves away from traditional “before/after” or overly clinical aesthetics, and instead focuses on a sensorial experience.
Developed as a speculative visual direction for a modern skincare brand balancing medical credibility with a more human, elevated expression.
SKIN, AT ITS BEST STATE
A visual concept exploring the intersection of clinical skincare and emotional perception.
The direction moves away from traditional “before/after” or overly clinical aesthetics, and instead focuses on a sensorial experience.
Developed as a speculative visual direction for a modern skincare brand balancing medical credibility with a more human, elevated expression.
IKEA - PERFECT CAN WAIT
A visual concept exploring the pressure of getting parenting “right.” Built around the contrast between curated perfection and real life.
IKEA - PERFECT CAN WAIT
A visual concept exploring the pressure of getting parenting “right.” Built around the contrast between curated perfection and real life.
PARIS JAZZ FESTIVAL
A visual identity for a fictional Paris Jazz Festival.
Built around rhythm, movement and the energy of the city.
The system translates jazz into bold shapes, playful typography and a strong, recognizable color palette, designed to work across both print and digital surfaces.
PARIS JAZZ FESTIVAL
A visual identity for a fictional Paris Jazz Festival.
Built around rhythm, movement and the energy of the city.
The system translates jazz into bold shapes, playful typography and a strong, recognizable color palette, designed to work across both print and digital surfaces.
